Facebook Tips for Brands & Businesses

Justin Lee has written a good list of tips for brands and businesses that want to improve their management of a Facebook page.

Tip #3 about adding milestones to the page is kind of interesting.  I feel like people are engaging frequently with businesses in a manner that is more conversational and buddy-buddy rather than viewing a business as something that is just there to provide a product or service.  Adding milestones to a business’s Facebook timeline starts creating a shared history between the business and individual.